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How would you do App Store Marketing with no budget?

Learnings of the @minimalempires podcast (by @TweetsOfSumit) #36:
1. Search for existing solutions to your problem, test the solutions and define your differentiator.
(A thread 🧵)

#buildinpublic #marketinginpublic
@minimalempires @TweetsOfSumit 2. Engage with problems in the context of your keywords and help potential users.
3. Choose keywords which are searched for a lot in the App Store and have little competition.
(A thread 🧵)

#buildinpublic #marketinginpublic
@minimalempires @TweetsOfSumit 4. Actively ask users for a review as soon as the highlight of the app is experienced for the first time.
5. Implement localisation in your app for better ranking.

#buildinpublic #marketinginpublic
Full-time side-hustle requires constant development of the founders.

Pursuing a full-time side-hustle requires continuous personal and professional growth on the part of the founders. (A thread 🧵)

#buildinpublic #marketinginpublic
It necessitates ongoing development, learning, and adaptation to keep up with the demands of the business and ensure its long-term success.

Learning of the @minimalempires podcast #35
#buildinpublic #marketinginpublic
Side-hustle should be detached from the founder and function without her/him.

A successful side-hustle should be designed to operate independently from its founder, capable of functioning & delivering value even in their absence. (A thread 🧵)

#buildinpublic #marketinginpublic
By creating systems, delegating tasks, and fostering autonomy, the side-hustle becomes less reliant on the direct involvement of the founder.

Learning of the @minimalempires podcast #35
#buildinpublic #marketinginpublic
Transitioning from a career to full-time side-hustle is challenging and exhausting.

Transitioning from a career to a full-time side-hustle can be a demanding and draining process. (A thread 🧵)

#buildinpublic #marketinginpublic
It often entails significant challenges and requires a high level of energy, as you navigate the complexities of shifting your focus and responsibilities.

Learning of the @minimalempires podcast #35
#buildinpublic #marketinginpublic
Use your career to learn and gain experience for your side hustle.

Utilize your career as an opportunity to acquire knowledge, skills, and experience that can benefit your side-hustle. (A thread 🧵)

#buildinpublic #marketinginpublic
Leverage the resources, networks, and lessons learned from your job to enhance your entrepreneurial endeavors.

Learning of the @minimalempires podcast #35
#buildinpublic #marketinginpublic
The only way to have a career and side-hustle is to go one after the other. (A thread 🧵)

#buildinpublic #marketinginpublic
If you want to balance a career and a side-hustle, the most effective approach is to pursue them sequentially, focusing on one at a time rather than simultaneously juggling both responsibilities.

Learning of the @minimalempires podcast #35
#buildinpublic #marketinginpublic
How do you manage a career and a side hustle?

Learnings of the @minimalempires podcast (by @TweetsOfSumit) #35: (A thread 🧵)

#buildinpublic #marketinginpublic
@minimalempires @TweetsOfSumit 4. Side-hustle should be detached from the founder and function without her/him.
5. Full-time side-hustle requires constant development of the founders.

#buildinpublic #marketinginpublic
Create and communicate a clear and strong unique selling point. (A thread 🧵)

#buildinpublic #marketinginpublic
A USP is a distinct benefit that makes your product or service superior to alternatives. Clearly communicating this advantage to your target audience helps in generating interest, and boosting sales.

Learning of the @minimalempires podcast #34
#buildinpublic #marketinginpublic
Differentiate your business from the competition to avoid being a copy cat. (A thread 🧵)

#buildinpublic #marketinginpublic
Highlight unique features, innovative approaches, or distinctive value propositions that set you apart in the market, thereby attracting customers who seek something different and valuable.

Learning of the @minimalempires podcast #34
#buildinpublic #marketinginpublic
Being in a founding team is like being married. (A thread 🧵)

#buildinpublic #marketinginpublic
It requires trust, effective communication, and shared goals. Just like a successful marriage, a dedicated founding team is vital for navigating the challenges and achieving long-term success.

Learning of the @minimalempires podcast #34
#buildinpublic #marketinginpublic
Productise services to decouple revenue from working time.

To break free from the limitations of time and increase your revenue potential, consider transforming your services into products. (A thread 🧵)

#buildinpublic #marketinginpublic
By packaging your expertise or solutions into tangible offerings, you can generate income beyond the constraints of the hours you work.

Learning of the @minimalempires podcast #34
#buildinpublic #marketinginpublic
Pricing has a major impact on the success of your business and can be directly controlled. (A thread 🧵)

#buildinpublic #marketinginpublic
What are you doing to make your business a success?

Learnings of the @minimalempires podcast (by @TweetsOfSumit) #34:
1. Pricing has a major impact on the success of your business and can be directly controlled. (A thread 🧵)

#buildinpublic #marketinginpublic
@minimalempires @TweetsOfSumit 2. Productise services to decouple revenue from working time.
3. Being in a founding team is like being married. (A thread 🧵)

#buildinpublic #marketinginpublic
@minimalempires @TweetsOfSumit 4. Differentiate your business from the competition to avoid being a copy cat.
5. Create and communicate a clear and strong unique selling point.

#buildinpublic #marketinginpublic
Zombies and Bigfoots and Aliens Oh My!

Which campaign should we launch next in social?

Why just #buildinpublic when you can do #marketinginpublic
#Podbeat
Marketing In Public Day 04

Journey on getting 1000 Twitter followers

I am learning by doing - documenting winnings and failings
Maybe inspire you to take action!

Hashtags #buildinpublic #marketinginpublic #indiehackers

youtube.com/watch?v=PZAfRN…
Marketing In Public Day 03

Our journey on getting 1000 Twitter followers

It is learning by doing
See my fails
And hopefully wins as well
Maybe inspire you to take action!

Hashtags #buildinpublic #marketinginpublic #indiehacker
Marketing In Public Day 02

This is our journey on getting 1000 Twitter followers.
Learn what not to do, get inspired, and have great fun!

Hashtags #buildinpublic #marketinginpublic #indiehacker
Buying Twitter Blue review

Marketing in Public Day 01 - Twitter Blue

Nice job Elon @elonmusk

#marketinginpublic #buildinpublic #indiehackers
Being strong physically and mentally is the secret sauce to survive as an entrepreneur or solopreneur. Never skip training of whatever form you do. Health is the pillar that will keep you on the path.

#marketinginpublic #buildinpublic
How to grow your Twitter following?
Frankly, I have no idea, but here you can join us on this journey together.

youtu.be/e4tTA-88MHY

#buildinpublic #marketinginpublic
I've launched @inboxsocials - years of consulting marketing its now time to put this into action. First off - email list building.....

#nocode #socials #marketinginpublic #buildinpublic
After total of around 6 hours of filming. I am finally cutting and making something good out of takes.
Well…
I would rather debug next version of @pocusapp, but
“who needs perfect code, if you have zero users?”
#buildinpublic #marketinginpublic
I never actually done any serious marketing and promotions for my apps. So now with @pocusapp it really blows my mind. How complicated the whole process and how hard to record good 30sec promo video.

#buildInPublic
I guess it’s time for another hashtag
#marketingInPublic
We hit $1000 MRR without any paid ads.

But now we're going to experiment. How should we spend our first $100? 🦄

My instinct is a niche newsletter sponsorship, Youtube ads, or Twitter ads.

We'll of course share the #marketinginpublic #buildinpublic results.
SEO service project update:

First batch of 30 emails sent. It's an MVP, so let's see how this goes...

While marketing, I'm also working on building more value for prospects in the meantime.

#buildinpublic #buildinginpublic #marketinpublic #marketinginpublic
Been focused.

Launching 3 new projects soon (each with zero focus on Twitter as the channel) on a wide variety of industries: SEO, APIs, and food.

Goal: take more swings

More to come…
I believe that content creation is generally the best path to long-term SEO performance. However, interactive tools and pages might be just as good - or even better.

I'm trying this approach for my local New Hampshire web and marketing agency.

#buildinpublic #marketinginpublic
I highly recommend creating a spreadsheet and adding all the marketing activities you do, there. For example, it may look like this. The point is to see if you were active, what exactly you did, and what it's time to do next.

#buildinpublic #marketinginpublic twitter.com/SeaCatWiz/stat…
Hello, my geek friends!
Have you recently created a new app or SaaS or whatever you are very proud of?
Me too! ☺️
And now, are you struggling to show it to the world, find users, and sell your product?
Me too... 😳
That's why I want to run a 100-day marketing marathon.

1/9⬇️
2/ So, I'm going to #buildinpublic, but the catch is that I've already built something to the point of being able to accept customers.

So, really, I'm going to try #marketinginpublic. Not because I really have much to share, but to keep myself consistent.
@emiratli_ I am not doing it. And not responsible for something I am not doing. Just saying what’s up nowadays 🥲

And, Yes! It affects founders who think #buildinpublic is genuine and makes them feel as if they’re not doing enough. There are outliers, but it is #marketinginpublic 💯
@sanghvinirav Good point Nirav. Pretty sure we'll be doing #buildinpublic and #marketinginpublic, but discussing as a group on Twitter seems a bit challenging, so planning to have a discord for that.
@north_star_says Sounds great but why not to do entire in public
like #buildinpublic we can now start #marketinginpublic
Here's the latest in my #BuildInPublic-inspired "#MarketingInPublic" blog series for @HardNumbers about working with #NFT client @Pandimensionals, called "Best of luck getting that cov, mate".

*Spolier alert* we got the client cov in @WiredUK and @TheSun hardnumbers.co.uk/news/opinion/n…
#buildinpublic is one of those things which helps you to grow your audience and get feedback.While researching about building in public, I found there are many ways it can be enhanced and made much more effective
So we launched “Marketing in Public” initiative
#marketinginpublic
I know #buildinpublic is a thing. But what about #marketinginpublic is that a thing? I have a blog where I publish my Google Ad campaign results and all the mistakes I made.
This will be my first #buildinpublic post.

Well, actually #marketinginpublic because I'm the 1-man army in the marketing team.

I and my co-founder will be building @LoLGuard1 which is going to be a web application for League of Legends analytics

🧵Thread of current progress:
We're building a few templates to showcase our new iFrame feature.
You can see us do it LIVE
youtu.be/UA4Y393eSpI

#buildinpublic #marketinginpublic
We couldn't do this without mentioning a few makers and marketers that inspired us to start #MarketingInPublic:

- @PaulYacoubian
- @heyblake
- @JanelSGM
- @Natalie_Furn
- @lesley_pizza
- @kevon69
- @ThatChristinaG
- @DashBarkHuss
- @whit4th
- @ItsTayFay

and so many more 💛
A few @ProductHunt best practices I've learned over 6 other launches that led to @trycoffeechats being the #2 product today. A thread 🧵

#buildinpublic #producthuntinpublic #marketinginpublic
5 first onboarding videos for @katlinks_ are live.

I plan on doing a full video walkthrough this weekend. Something like a pre-recorded demo.

#BuildinPublic
#marketinginpublic