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May 14-15 - #buildinpublic weekend update
βœ… progress on our first newsletter
βœ…πŸš€ new "Solo Business" signup (paying!!)
βœ… testing new UI
βœ… spent time on our @SaaSAcademy Growth Map
🎯 update Lead Magnet
🎯 write followup funnel emails
βœ… researched competitor's sales funnels
May 13 - #buildinpublic video update - UI/UX work-in-progress

βœ… v1 of new UI is live and testing
βœ… 5-star marketing day. Don't underestimate LI direct outreach
🎯 stable release by end of May
🎯 add "early access" CTA to website
🎯 book flights and AirBnB for @CollisionHQ
May 12 #buildinpublic update (no video today)

βœ… traction with a venture firm that grows B2B companies; demo booked
βœ… 5 LinkedIn outbound wins
βœ… learning Figma
βœ… progress on May newsletter
βœ… new case study lined up
βœ… Contract Event now live
😩 UI refactor behind schedule
May 11 - #buildinpublic update (no video today)

βœ… landed a demo call with a huge Fractional CFO firm (750+ CFOs)
βœ… early adopter CFO pitching us to clients
βœ… new intern kicking butt
😩 behind on automating my sales funnel
🎯 craft our first monthly email update
πŸ’° $200 MRR
May 10 - lightning #buildinpublic video update -
The Contract Event.

βœ… testing Contract Event - ability to model start, end, milestones, payment terms
βœ… UI updates coming along
😩 marketing
😩 chasing followups
😩 still nervous about runway
😩 building plan for Collision
May 6 - lightning #buildinpublic video update -
Been a long week.

βœ… team cranked through a lot of bug fixes and polishing up new features
βœ… awesome feedback from an early adopter
😩 tired. See-saw of doubts and stumbles and second guessing the space and revenue potential.
May 5 - lightning #buildinpublic update - @CollisionHQ prep and Spreadsheet Parity.
βœ… have a 1:1 profit and loss match between whatifi and a pilot project user's spreadsheet!!
βœ… bug fixes for Customer Transfer Event
βœ… hit deadlines for Collision
May 5 - lightning #buildinpublic update - @CollisionHQ prep and Spreadsheet Parity.
βœ… have a 1:1 profit and loss match between whatifi and a pilot project user's spreadsheet!!
βœ… bug fixes for Customer Transfer Event
βœ… hit deadlines for Collision

loom.com/share/0973c42d…
May 4 - lightning #buildinpublic update - Overrides - wip - a CFO can easily override edits to financial data
βœ… rapidly populate forecast data with a pattern
βœ… override select months on the fly. Super fast.
🚩 v2 - tie into Google Sheets and automatically link to external data
Running a small marketing test on Facebook/Instagram. Sharing the metrics.
πŸš€ target audience is startups and SaaS companies
πŸš€ have had one person signup on main webpage for updates
πŸš€ $1.30 CPC and $37.64 CAC for the non-paying lead

#buildinpublic
Today's lighting #buildinpublic video - our work-in-progress KPI Event.
βœ… measure multiple metrics for multiple "what if" scenarios
βœ… test different Growth and Churn rates on the fly
🚩 missing icons, graph weirdness. Only have LTV and ARPU so far.
Sparking back up my #buildinpublic daily updates:
βœ… onboarded new comp-sci co-op student (up to 3)
βœ… scheduled call with CEO of largest Fractional CFO firm in Canada
βœ… testing KPI Event and Customer Transfer Event (Conversion funnels)
🚩 burning cash fast
🚩 MRR minimal
Testing a new marketing campaign - less about features and more about posing questions that other Founders will resonate with. Any thoughts? Too stock photo? Too busy? Or do these communicate well?

#buildinpublic
Sh*t just got real. One of our beta users just added us to their Slack channel.

Here goes the whole "things that don't scale" phase of our customer onboarding journey.

#buildinpublic
We got featured on @BetaList - here are the stats
β€’ 137 unique visits to our main website
β€’ 4 upvotes
β€’ 13 conversions (signed up for a Lead Magnet or Email updates)
β€’ 2 demo requests
β€’ made it to the trending page for 2 days

#buildinpublic
Dog fooded our own application to map out "what if" scenarios for releasing whatifi on @AppSumo

Need to finish the UI update but a surge of new users, even at a discount, would help with our cash flow position.

#buildinpublic
Curious how other Founders manage expectations with their spouses when building a startup?

At times, especially as a bootstrap startup, this feels like the hardest part!

#buildinpublic
A friend of mine is building software for Hospital ERs - qiiq.health

Testing our tech to build a startup financial model for him to calculate runway and funding needs - to pitch to investors.

loom.com/share/b8d1c946…

#buildinpublic
Big aha moment here from @danmartell on finding early adopters - youtu.be/weR5DSYThGc

Looking for signals and patterns within a company or organization that indicate that they are open to your new technology or innovation - instead of chasing every lead.

#buildinpublic