I currently have about 50/50 users choosing yearly vs monthly subscription. ⚖️

I wonder if that is due to confidence in the product or to save money (yearly giving a discount) or something else. 🤔

#buildinpublic

I fucking love every single subscriber of my app, Watchletic.

Every feedback, every bug report.

And I’m learning so much. Blessed! 🍻

#buildinpublic

This is my marketing “hack”.

Finding people who genuinely could benefit from knowing about my Apple Watch app!

Win-win! 🤝 #buildinpublic

Phew, back to normal. And wohoo, almost 300 subscribers! 🎉🎉🎉 #buildinpublic twitter.com/225550933/stat…

Hmm, I wonder if this is a bug in App Store Connect or if I really just lost 42% of my subscribers?! 😢

#buildinpublic

Remaking watchletic.com from Preact to Next.js to allow me to create some backend API routes.

Moving away a bit from handling some logic in the app and onto the site, in order to avoid having to push new App Store releases for every bug fix!

#buildinpublic

A funny thing with developing running apps is that to test features I need to go out and actually run.

Sometimes I just run around my neighborhood for like 2 minutes and go back inside.

My neighbors must start wondering…

#buildinpublic

Oh wow, what happened yesterday with new subscribers?

Suddenly 14 in one day!

#buildinpublic

This makes me even happier than new paid subscribers!

The life of an app developer. 🤩

#buildinpublic

Current last thing before next Watchletic release: Average Interval Pace/Speed

Calculating pace is surprisingly more difficult than you think. Should be time/distance.

But HealthKit gives distance at irregular intervals so it jumps a lot, need to smooth it.

#buildinpublic

When doing web dev I can release whenever.

For app dev I usually try making each release contain multiple things for some reason.

Gonna start releasing more frequently and smaller updates, to not stress me out not getting to release!

#buildinpublic

Thinking of doing a referral program for Watchletic.

I think I’ve figured out how and that it follows Apple’s guidelines.

A bit convoluted, might need to make that process a separate service.

#buildinpublic

No better feeling than turning unhappy customers into happy ones! 🤩🥳

#buildinpublic

Being both developer and main support allows you to ask very exact questions for bug reports!

#buildinpublic

Getting quite a bit of churn. Most days are like 5 new subscribers but 4 cancels.

Any tips on how to understand what makes them leave?

#buildinpublic

Went out cycling (with Watchletic) for about 2 hours.

Lovely weather 🌞☀️

#buildinpublic

The integrations keep growing with awesome platforms!

And I have a few conversations with ones that NO OTHER app has!

#buildinpublic twitter.com/4470785475/sta…

Gonna start trying cold emails for Watchletic.

Users who gets the most value out of the app are the ones who have a running coach so gonna try targeting coaches that might in their turn recommend it to their athletes.

Follow along and see where this takes me!

#buildinpublic

Doing something new kind of for Watchletic.

Have a feature requested from multiple people. Instead of just developing it I'll send out a survey sort of email to ask for feedback on my thoughts!

This way I'll hopefully develop exactly what the users want!

#buildinpublic

Found this French article about Watchletic by just googling myself, as you do!

Love it, so cool to see people talking about your product.

#buildinpublic