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Tom Fallowfield π‘
@tomfallowfield
πΉ I'm going to do short (& maybe funny) video website reviews
β how to boost conversions
β SEO tips
β marketing strategies
βΒ design
π Please RT. First serious response gets a free website review .... I just need to conquer my self-consciousness.
#buildinpublic
April 25, 2022 8:45am
Tom Fallowfield π‘
@tomfallowfield
As I gazed into the bright, laughing eyes of my 2 y.o this morning, I thought I can harvest this numinous moment for some decent
#buildinpublic
content.
Here's 635 things about business I learned from my daughter's emotions ππ§΅
Only jokingΒ β some things are still private
April 24, 2022 3:32pm
Tom Fallowfield π‘
@tomfallowfield
Why not look at your landing page right now and improve one thing?
#buildinpublic
April 23, 2022 2:23pm
Tom Fallowfield π‘
@tomfallowfield
Your SaaS marketing site is there for one reason and one reason only.
βDonβt clutter it up with elements which are not central to guiding visitor towards registration!
Look at it now.
What could you safely remove (or move to an inner page)?
#buildinpublic
April 21, 2022 3:35pm
Tom Fallowfield π‘
@tomfallowfield
Do you know the conversion rate of your website?
If not then DMs are open. Weβll figure it out together.
No charge.
Itβll be the most useful ten minutes of your week.
(RT to help the uninitiated.)
#ecommercewebsite
#saas
#buildinpublic
April 11, 2022 2:03pm
Tom Fallowfield π‘
@tomfallowfield
πββοΈ Got CRO questions?
π° Keen to avoid a costly redesign?
π Hit me up with your URL and I'll review it, on Twitter, for free.
#buildinpublic
April 10, 2022 3:32pm
Tom Fallowfield π‘
@tomfallowfield
#Webdesign
tip (from 20yrs exp):
When presenting design work, the following matters more than the work itself:
- where & how you show it
- what the client expects to see
- how it is framed & described
- the specific feedback needed
Donβt just email a PDF!
#buildinpublic
April 9, 2022 2:23pm
Tom Fallowfield π‘
@tomfallowfield
Are there any examples of complementary
#SaaS
products coming together and offering themselves as a discounted βbundleβ or package deal?
And is there a mechanism or tool to make this possible?
#buildinpublic
April 7, 2022 1:57pm
Tom Fallowfield π‘
@tomfallowfield
What are you doing to turn customers into repeat customers?
Anyone who has bought from you before should be way easier to sell to than a newcomer.
#buildinpublic
#ecommerce
April 7, 2022 12:20pm
Tom Fallowfield π‘
@tomfallowfield
@MeetKevon
I mean your journey (and hard work) began a long time before I joined this lovely
#buildinpublic
community in Feb lol
April 7, 2022 7:02am
Tom Fallowfield π‘
@tomfallowfield
βSaaS products, like sausages, cease to inspire respect in proportion as we know how they are made,β
~ Otto von Bismark, 1869
(I think Otto needed Nanny to explain to him the many benefits of
#buildinpublic
one more time.)
April 7, 2022 6:30am
Tom Fallowfield π‘
@tomfallowfield
Whatever online business you run,
#ecommerce
,
#agency
or
#saas
β¦
Your SOCIAL PROOF is your biggest marketing asset.
Whatever youβre doing, make collecting high quality, reusable, genuine and enthusiastic testimonials and recommendations part of the process.
#buildinpublic
April 6, 2022 3:26pm
Tom Fallowfield π‘
@tomfallowfield
Your
#SaaS
marketing site is there for one reason and one reason only.
βDonβt clutter it up with elements which are not central to guiding visitor towards registration!
Look at it now.
What could you safely remove (or move to an inner page)?
#buildinpublic
April 6, 2022 2:02pm
Tom Fallowfield π‘
@tomfallowfield
π·ββοΈ Right then, builders, who wants a
#conversionconsult
?
Click the hashtag to see some past ones.
π€ A thread of free expert optimisation advice for your
#saas
landing page,
#ecommerce
store or
#leadgen
site.
Letβs do this
#buildinpublic
thing!
April 6, 2022 12:20pm
Tom Fallowfield π‘
@tomfallowfield
Letβs see what projects everyone is working on today!
Post a link and an elevator pitch and weβll spread the love
#buildinpublic
#saas
April 6, 2022 6:17am
Tom Fallowfield π‘
@tomfallowfield
Ask a recently customer what ALMOST stopped them from buying.
It's a good question. Forces people to think.
And whatever they come back with will give you something to improve.
#buildinpublic
April 5, 2022 3:35pm
Tom Fallowfield π‘
@tomfallowfield
βDeny me bread, air, light, spring, but never deny me adding new features for I would die.β ~ Pablo Neruda,
#saas
#buildinpublic
poet
April 5, 2022 12:12pm
Tom Fallowfield π‘
@tomfallowfield
I've been building a REMOTE DEV TEAM since 2015.
It took me from being a cash- and time-poor
#freelancer
to something I can call an
#webdesign
agency.
But the process is far from straightforward.
Here's everything I've learned about remote hiring π§΅π
#buildinpublic
April 5, 2022 11:02am
Tom Fallowfield π‘
@tomfallowfield
Xavier doubled his conversion rate last month - and Iβm very happy to take a very very tiny part of the credit for this.
Nice work
@AngeZanetti
#buildinpublic
twitter.com/angezanetti/stβ¦
Xavier Coiffard
@AngeZanetti
Last month I DOUBLED my conversion rate on my landing page π
Here are the few changed I made that change everything:
ππ
April 4, 2022 5:45pm
Tom Fallowfield π‘
@tomfallowfield
It's possible you're flying your plane while looking at the wrong dials
#buildinpublic
Andrew Gazdecki
@agazdecki
Common vanity metrics for startups include valuation, capital raised, top whatever lists, and headcount.
Common reality metrics for startups include happy customers, revenue, growth rate, and healthy culture.
April 4, 2022 4:45pm
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