Loom’s video communication can be used for almost any message in the workplace. With Loom, teamwork has never been easier or more effective. Whether you’re in engineering, marketing, sales, or product, Loom helps all teams increase productivity by giving people the time and flexibility to do their best work. Loom is used in companies both for internal and external communications. The least we can say is that it has been a great success, as nearly 200,000 large and small companies use it for collaborative purposes. Easier to implement than video conferencing because it does not require coordinating different schedules, Loom’s asynchronous messaging is perfect for communicating messages and ideas to different teams within the company. Of course, even if they are far away and spread over several time zones, employees can exchange efficiently. With no uploads or downloads required, users can use the Chrome extension or desktop application to record their screen and / or camera to make quick, personal, and high-impact announcements, record product demos, improve sales outreach, kick-off projects or design reviews, and shorten feedback cycles. You can reduce meetings by working async across time zones and cross-functional teams, and you can close the communication gap by adding rich video context. Not only does this help your team save time and work faster, it fosters an inclusive culture where people are seen and heard. Loved by people and businesses everywhere, Loom lets you clear your schedule and deliver your message with personality.
Features
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Editing tools
Loom provides basic video editing tools, such as trimming, cutting, and adding captions, to help users refine their recordings before sharing them.
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Video messaging
Loom offers a video messaging feature that lets users record and send personalized video messages to colleagues, clients, or team members. This is a more engaging way to communicate compared to traditional text-based messages.
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Integration with workspace tools
Loom integrates seamlessly with popular workspace tools like Slack, Google Workspace (formerly G Suite), and Trello. This enables users to share videos directly within their workflow and collaborate more effectively.
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Mobile app
Loom has a mobile app available for both iOS and Android devices, enabling users to create and view videos on the go. This extends the platform's flexibility for remote and mobile workers.
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Viewer engagement tracking
Loom offers insights into how viewers engage with your videos. You can see who watched your videos, how much they watched, and whether they interacted with any call-to-action buttons or links you included.
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Privacy controls
Loom provides options to control the privacy of your videos. Users can set videos to be public, private, or shareable only with specific individuals or teams, ensuring sensitive information remains secure.
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Custom branding
Loom offers branding options, allowing users to add their company logo, colors, and custom thumbnails to their videos, giving them a professional and branded appearance.
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Screen recording
Loom allows users to record their computer screens, making it easy to create tutorials, presentations, or demos. Users can choose to record their entire screen or specific application windows.
Pricing
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Enterprise
Custom pricing
- Advanced security (SSO, SCIM, custom data retention)- Enhanced admin and privacy controls- Dedicated support and onboarding
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Business
$18 / / user / month
- Unlimited videos and recording time- High-definition recording up to 4K- Custom branding options
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Business + AI
$24 / / user / month
- AI-powered video enhancement and editing- Automatic meeting recaps and summaries- AI-driven workflow automation
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Starter (Free)
$0 (Freemium)
- 25 videos per user- 5-minute recording limit- Up to 50 workspace members
Pros and cons
Pros
- Simplicity: This video creation solution is easy to learn
- Quality: Videos are of high quality and can be shared quickly
- Customization: Many features allow you to record, edit and share videos
Cons
- Complexity: Some advanced features require learning
- Connection: It must be stable to use the service, which does not work offline
- Mobile version: This one is less complete than the desktop version