Quick insight from the soft-launch of joinhappyhome.com yesterday. 📈

I understand, LinkedIn folks are busy and hard working people. 🫰

#buildinpublic #happyhome #managementsystem #analytics #marketing #distribution

The more I talk to #MSMEs d better I realise, if you try to build around by replacing their existing #distribution, it will be a hell of a long timeline. Takes lots of capital and guts. But it will be worth a goldmine.
#buildinpublic #materialdock

Companies which did not pay attention to brand building in offline B2B are finding it tough to compete out there in the market now #b2b #materialdock #msme #buildinpublic #branding #distribution

As a founder, the biggest learning for me has been the importance of marketing. The importance of distribution is immense.

I now feel bad for missing all those marketing classes and electives during the MBA 😞

#marketing #distribution #buildinpublic

Focussing on early #traction channels should go side by side with equal amounts of resources allocated as that of product development.
Building first without having a #marketing/#distribution strategy could be fatal.
#startup #India #buildinpublic