Tweet
So yeah, it's alive ... Chalk Powder with UpsaliteĀ® Kickstarter ... USA + EU Shipping @ bit.ly/chalkrebels #buildinpublic #crowdfunding #climbing
Product Dev Flashback. In the summer of 2021 we decided to boost our liquid chalk with UpsaliteĀ®. We immediately shared our first samples with climbers to get feedback. Speed & early feedback is crucial when creating new products. #buildinpublic #customerdevelopment #climbing
Product Dev. "I swear officer, this is not what you think it is ..." You end up doing all kinds of weird things to prototype chalk packaging. Walter White would be proud. New packaging prototyping summer 2022 ... #buildinpublic #climbing #chalk
We were super late to the T-Shirt game at Chalk Rebels. Like 2 years late. Spring 2022. Know the boulder on this one? (Hint: it's on Font & you can't climb it anymore) #climbing #shirt #bouldering #buildinpublic
We're going to be selling some of our existing products at unprecedented prices in our #kickstarter #crowdfunding campaign. All in stock. Timing it so that we make Christmas delivery for sure! #buildinpublic #climbing
Okay ... now my eyes definitely are starting to glaze over ... editing the Kickstarter rewards for our UpsaliteĀ® Chalk campaign ... #kickstarter #climbing #chalk #buildinpublic
Here's a crazy idea: 24h of hangboarding ... I'll live-stream a 24h hangboarding session where I do a rep / hang for every order that comes in ... #buildinpublic #crowdfunding #climbing #amicrazy
Just finished the landing page for our Kickstarter ... Twitter is the first to know ... then again ... "If a tree falls in a forest and no one is around to hear it, does it make a sound?"
bit.ly/chalkrebels #buildinpublic #kickstarter #climbing
When you realize you urgently need graphical assets for your launch campaign & your community delivers like a champ. I received 70 kick-ass climbing images in less than 24h! #buildinpublic #climbing
Product Dev. Even before settling on liquid chalk as a first product we experimented with chalk balls. In the summer of 2019 we experimented with paper packaging. This is a first prototype shoot from summer 2019 #buildinpublic #climbing #chalkball #chalk
Product Dev. Early box prototype for our chalk. 2020. Turns out retailers don't want boxes: "Just give me a tube I can stick on a shelf." and we changed the color ... and ... and ... if you don't make mistakes you're not learning ... #chalkrebels #chalk #climbing #buildinpublic