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Product Dev. "I swear officer, this is not what you think it is ..." You end up doing all kinds of weird things to prototype chalk packaging. Walter White would be proud. New packaging prototyping summer 2022 ... #buildinpublic #climbing #chalk
Okay ... now my eyes definitely are starting to glaze over ... editing the Kickstarter rewards for our UpsaliteĀ® Chalk campaign ... #kickstarter #climbing #chalk #buildinpublic
Product Dev. Even before settling on liquid chalk as a first product we experimented with chalk balls. In the summer of 2019 we experimented with paper packaging. This is a first prototype shoot from summer 2019 #buildinpublic #climbing #chalkball #chalk
Product Dev. Early box prototype for our chalk. 2020. Turns out retailers don't want boxes: "Just give me a tube I can stick on a shelf." and we changed the color ... and ... and ... if you don't make mistakes you're not learning ... #chalkrebels #chalk #climbing #buildinpublic