Tweet
→ Nate Ritter
@nateritter
SEO service project update:

First batch of 30 emails sent. It's an MVP, so let's see how this goes...

While marketing, I'm also working on building more value for prospects in the meantime.

#buildinpublic #buildinginpublic #marketinpublic #marketinginpublic
→ Nate Ritter @nateritter
Been focused.

Launching 3 new projects soon (each with zero focus on Twitter as the channel) on a wide variety of industries: SEO, APIs, and food.

Goal: take more swings

More to come…
→ Nate Ritter
@nateritter
Finished some tweaks on UI and sped up and linked to some pages starting with RoomSteals.com/deals

Also supports co-branding for partnerships/referrals.

#buildinpublic #buildinginpublic
→ Nate Ritter
@nateritter
That time when you reply snark for snark and then feel bad about it.

That’s me today. A jackass.

Entrepreneurship (and life) is not all roses. In fact, the past week or two has sucked to be honest.

#buildinginpublic #buildinpublic
→ Nate Ritter
@nateritter
We’ve (@roomsteals) been working to show better comparison rates.

Got ‘em. But this stuff is hard.

Doesn’t yet work 100% but when it does it’s gold. Telling you where to get cheaper rates, even giving you a link to them.

#buildinpublic #buildinginpublic #saas
→ Nate Ritter
@nateritter
I took my own advice and changed @roomsteals email sequence tonight.

Added in a question after the welcome email to help learn more about some hypotheses we have.

Side note: took 5 min to do. I expect to learn.

I love being an #indiehacker

#buildinpublic #buildinginpublic
→ Nate Ritter @nateritter
1. Start with a landing page. A screenshot of what you think it'll look like when you're done, and what you think people will care about. Add a headline and sub-head that point out the pain they have, how they'll feel when it's solved, and how you'll solve it.
→ Nate Ritter
@nateritter
✅ Rolled out minor update to the Chrome extension
✅ Updated associated API call
✅ Squashed a 🐞 related to inaccurate location data
✅ Refactored/removed duplicated code (!)
🔲 Play w/ kids

Gratitude is everything. Give it!

#buildinpublic #buildinginpublic #buildcalm
→ Nate Ritter
@nateritter
🎯 Focus on trial-to-paid conversion rate.

#buildinpublic #buildinginpublic #saas
→ Nate Ritter
@nateritter
If you want to see more learnings as I #buildinpublic, follow along.

I’m an open book. Ask me anything anytime.
→ Nate Ritter @nateritter
/End of this #marketing experiment

Coming up:

- Programmatic #SEO landing pages
- Adding competitors to #hotel rate pages
- Interviewing #travel agents and advisors
- Email segmentation & showing value earlier

Stay tuned.

#buildinpublic #buildinginpublic
→ Nate Ritter
@nateritter
/End of this #marketing experiment

Coming up:

- Programmatic #SEO landing pages
- Adding competitors to #hotel rate pages
- Interviewing #travel agents and advisors
- Email segmentation & showing value earlier

Stay tuned.

#buildinpublic #buildinginpublic
→ Nate Ritter
@nateritter
After a rough week of negative feedback, finally got a barrage of good feedback today

It's hard for a founder not to be manic

Emotional swings are real & hard both us & our families

❤️ to those sending good vibes to #indiehackers & #startups

#buildinginpublic #buildinpublic
→ Nate Ritter
@nateritter
Woke up to one of those “don’t take it personal” type days.

Gonna try really hard to make it educational instead.

Not every day is a great day in #indiehackers #SaaS

#buildinpublic
→ Nate Ritter
@nateritter
Another goal for this is to learn something about the subject lines I’m using.

Split 50/50 snd got the same open rate.

Learning: Make more drastic differences between subject lines. Tiny changes won’t have measurable differences with statistical significance.

#buildinpublic
→ Nate Ritter
@nateritter
First email went out yesterday to 1100 people.

+ 😕 1 reply (I was asking a question, so more replies would have been great) (thanks and 👋! You know who you are!)

+ 👍 0.9% unsubscribe rate. Not bad.

+ 👍 42% open rate. Consistent with other emails we send.

#buildinpublic
→ Nate Ritter
@nateritter
✅ wrote reactivation email campaign
✅ sent first email
✅ played on skateboards with kids
✅ sat in the evening sun with wife
✅ reengaged marketing monk/guru
✅ sent tax stuff to CPA
✅ reconnected/upgraded @rollbar
✅ fixed db bug

#buildinpublic

Getting stuff done Tuesday
→ Nate Ritter
@nateritter
#winning #buildinpublic
Boring SaaS Guy ⚔️ @BoringSaaSGuy
SaaS founders who have fun building already won 🚀
→ Nate Ritter
@nateritter
@LeviNunnink Building products is easy.

Building an audience is a soft skill and therefore difficult for a variety of reasons.

#buildinpublic
→ Nate Ritter
@nateritter
Me: Alright! My new productivity technique has worked all week. Last task. Gonna go into the weekend having crushed it!

Friday: Hey week, hold my beer.

#buildinpublic #notproductive #saas #suckit
→ Nate Ritter
@nateritter
@roomsteals when user searches, extension uses, or hotel page hits have savings > $100, I hear the "aha!"

I'm working on finding the time it takes to get to that moment today (#buildinpublic), but TTA is a vitally important metric every company should track!

What's yours?
→ Nate Ritter
@nateritter
@KateBour The inspiration for this thread was this.

DYOR on your biz.

#buildinpublic #indiehackers

twitter.com/KateBour/statu…
Katelyn Bourgoin ⚡️ @KateBour
You need to know:

1. What triggers people to begin the buying journey?
2. What job are they trying to get done?
3. What are their pains with other solutions?
4. What are their selfish desires?

Answer these 4 Qs and you've got the foundation of your next big idea
→ Nate Ritter
@nateritter
1/ Comb Twitter Bookmarks (It's your own little swipe file. Or use @SwipeFilesco)

2/ Add to product-led flywheel / pirate marketing decision matrix

3/ Compare to @posthog funnel

4/ Experiment / iterate for data / proof

5/ Build what works

6/ 🚀

#buildinpublic