The primary hurdle to great customer discovery, for me, is ego.

#SaaS #buildinpublic #buildinginpublic

Getting market feedback for pre-launch validation is absolutely terrifying.

Currently asking potential customers about their thoughts and it feels super uncomfortable.

#saas #buildinpublic #buildinginpublic #founders

Trying not to code is hard. Coding is my comfort zone. I run away to code when a problem of marketing or product design is too uncomfortable. Coding is the last thing I need atm.

I need to sketch, refine, minimize, validate.

#SaaS #founders #buildinpublic #productdevelopment