If you’re struggling to sell your product….
Take a step back and look at your promise.

• Is it strong enough?
• Is it specific enough?
• Is it what people want?

People buy from you because of the results you promise them.

Make sure the promise doesn’t suck.
#buildinpublic

Marketing tip: Give your audience what they want. Not what you think they want.

It’s not your job to create desire but to channel it.

And to do this

You must first ask the question
"What do people truly want?"

Go deep until you can't go any further.
#buildinpublic #marketing

Fun fact: It’s hard to convince others that something works if you’re not convinced it works.

Your belief in a product determines how well you sell it.

#marketing #buildinpublic

Branding is an essential part of your marketing strategy.

- Be human
- Define your niche
- Refine your main message
- Be where your audience is
- Establish a strong feel and style
-Align your message across all channels
-Provide value to your audience

#marketing #buildinpublic

So, you know that incorporating affiliates in your marketing strategy is an excellent idea.

But what qualities should you look out for while determining the right affiliate?

A thread 👇

#marketing #buildinpublic #AffiliateMarketing

If people say "email marketing is dead"...

Or email marketing is boring "....

Then, don't make yours boring!

Ditch excessive sales emails and discounts.

Tell more stories - on anything, literally.

#marketing #buildinpublic

To make people take action…

You must first grab their attention and hold it!

The brain craves engagement…

It wants something interesting to keep it occupied.

That’s why most people are distracted these days.

Be interesting enough to make them stay.

#buildinpublic

Some testimonials are more powerful than others.

An effective testimonial shows:

• How the customer struggled before finding you
• How you handled their problem
• How their lives changed after they tried your solution

Use your testimonial to tell a story.

#buildinpublic

Steal this powerful process to handle objections with ease when marketing your product:

A Thread

#buildinpublic #Marketing

Branding is an investment in the future of your business.

1. Differentiate your product from every other "same-same" product.

2. Attract loyal customers through word of mouth and reduce your dependence on ads to get customers.

Think long-term.

#Buildinpublic #Marketing

Don't reduce the price of your product cos your think people won't buy it..

As long as the price equates the value.. then it's worth it

People would pay for it and pay close attention to it

It's never about the price

#Buildinpublic #Marketing

The price of your product influences your prospects' experience with it.

Sell a $5 tool?
People won’t pay as much attention to it as they would to a $2,000 tool.

It’s just the same way $500 bottle of wine tastes nicer than that of $15.

What’s the lesson here?

#buildinpublic

When your marketing is done right

Your audience won't see it as an interruption.

They'd be glad it came on their feed.

#Marketing #buildinpublic

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We are entering a new partnership to help you grow at no cost at all!🍾

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#buildinpublic

People don’t buy from you because of what you provide.
But because of the transformation you promise.

So, don’t make your prospect search for your big promise

Make the promise clear in your copy
Add a timeline to achieve transformation

And watch buyers troop in
#buildinpublic

Want more people to buy from you?

Address these 3 things in your promise

•Time
•Effort
•Effect

How do you do that? 👇

#Marketing #buildinpublic

If you aim at nothing. You'll hit nothing.

Remember this when marketing.

Apply this to your business.

Let it drive your life.

#Marketing #Buildinpublic

Branding is an investment in the future of your business.

1. Differentiate your product from every other "same-same" product.

2. Attract loyal customers through word-of-mouth and reduce your dependence on ads to get customers.

Think long term.
#marketing #buildinpublic

"Here's why"

"Because"

"You see"

Great phrases for handling mental objections. Your customers would always have questions

Don't assume they won't. So, when next you make a statement or promise..

Back up with facts.👌
Make them believe you.✅
#marketing #buildinpublic

Remove generalizations from your marketing copy.

❌: UK men love cold coffee.

✅: Recent survey showed that 70% of UK men over 25 drink cold coffee 6 days a week.

No one thing applies to everyone in a group. Do more research.

#Marketing #buildinpublic